Transform how your lab is perceived with polished design that reflects the quality of your work.
Experience beautiful, strategic design delivered at prices and timelines that work for research teams.
Turn your breakthroughs into websites, videos, and infographics that captivate and educate.
As designers, we dedicate substantial time to crafting the perfect visual metaphors that make the novel and unexpected feel familiar and approachable. But how do metaphors and analogies work? And what makes a good metaphor?